Service
Content Marketing Consultant
I build the content engine — who you are talking to, the story that makes them care, what to publish, and how it gets distributed so it is not read by nobody.
The problem
Why this usually is not working already
Content fails at one of two ends. Either nobody defined the audience precisely enough, so everything is generic; or the content is good and gets published into a void with no distribution plan behind it.
What you get
Included in the engagement
- Target audience research — segments, objections, the questions they actually ask
- Brand storyline and messaging framework the whole company can use
- Editorial calendar built on topic clusters, tied to the SEO keyword map
- Long-form content production — articles, landing pages, case studies, whitepapers
- Platform-specific adaptation so one asset works across channels
- Distribution plan — organic, email, social, partnerships
- Performance review tied to traffic, leads and assisted conversions
FAQ
Content Marketing — common questions
Do you write the content or manage writers?
Both. I write the high-stakes assets — positioning pages, pillar content, case studies — and build the brief-and-review system so a writing team can produce the rest at volume without drifting off-message.
How does content marketing connect to SEO?
They are the same project. The keyword map decides what gets written, and the content is what makes the SEO work. Running them as separate engagements is how you end up with well-optimised pages nobody wants to read.
Related
Often combined with
SEO
I plan and execute SEO end to end — technical fixes, on-page optimisation, content built around real search demand, and the off-page work that makes it rank.
Explore →Performance Marketing
I run Google and Meta ad accounts against a cost-per-qualified-lead target — structuring campaigns, researching audiences, testing creative and cutting spend that does not convert.
Explore →Social Media Marketing
I build organic social strategy that sends qualified traffic to your site — audit, content mix, creative, cadence, and monthly optimisation against what analytics actually shows.
Explore →Next step
Tell me what is not working.
A short call, no pitch deck. Describe the problem — leads that do not convert, ad spend with no return, traffic that never arrived — and I will tell you honestly whether I am the right person to fix it.